Matera

The event had a superb success and our client gained an indisputable return in terms of image. Being welcomed to such an exceptional, unconventional location was a real esteem-booster in the eyes of guests.

In small groups, the 700 guests followed their guides on foot along different itineraries.

Before reaching the main square, our walkers were treated to buffets featuring traditional local specialties, in a festive, country-style atmosphere.

Folk bands cheerfully welcomed guests as they converged on Piazza San Pietro Caveoso from different directions.

Later, guests gathered in the square, dominated by an enormous centuries-old olive tree, with the beautiful façade of the Church of San Pietro Caveoso in the background.